Facts & Stats About:
American females text 30% more than malesIn U.S. Men are Shopping More Than Ever, While Women are Watching More TV
The volume of texting among teens has risen from 50 texts a day in 2009 to 60 texts for the median teen text user in 2012 more...
83% of American adults own cell phones and 73% of them send and receive text messages more...
Hispanics account for 47MM of the traditional U.S. TV viewers; the average Latino spends more than 8 hours viewing online videos each month, which is more than 1.5 hours longer than the U.S. average in 2013. more...
72% of U.S. Hispanics owned smartphones as of Q3 2013, and 49% plan to upgrade or replace their mobile handset in 2014 vs. 30% of consumers overall. more...
Hispanic consumers are not only the fastest-growing demographic in the U.S., they’re also trendsetters in digital, leading the growth in device ownership and online usage. more...