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48% of Hispanics in the US live in California (13.5 million) or Texas (8.9 million)
Cinco de Mayo: Good Time to Reflect on Hispanic Market, Says Nielsen Exec : Eastern Group PublicationsRelated Facts:
The average African American spends 55 hours per week engaging with media content across all screens, compared to 35 hours for Hispanics, and 27 hours for Asian Americans more...
41% of African American moviegoers enjoy dramas, compared to 33% for Hispanics, and 31% for Caucasians more...
37% of Hispanic moviegoers enjoy romantic comedies, compared to 25% for African Americans, and 30% for Caucasians more...
77% of African American moviegoers enjoy action movies, compared to 61% for Hispanics, and 58% for Caucasians more...
26% of online African Americans use Twitter, compared to 19% for Hispanics, and 14% for Caucasians more...