Facts & Stats About:
48% of Hispanics in the US live in California (13.5 million) or Texas (8.9 million)Cinco de Mayo: Good Time to Reflect on Hispanic Market, Says Nielsen Exec : Eastern Group Publications
The average African American spends 55 hours per week engaging with media content across all screens, compared to 35 hours for Hispanics, and 27 hours for Asian Americans more...
41% of African American moviegoers enjoy dramas, compared to 33% for Hispanics, and 31% for Caucasians more...
37% of Hispanic moviegoers enjoy romantic comedies, compared to 25% for African Americans, and 30% for Caucasians more...
77% of African American moviegoers enjoy action movies, compared to 61% for Hispanics, and 58% for Caucasians more...
26% of online African Americans use Twitter, compared to 19% for Hispanics, and 14% for Caucasians more...