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Multichannel customers are three times more valuable to Walgreen Co. than single-channel customers
Walgreens' multichannel customers have three times the value: IRCE 2011 - Direct Marketing NewsRelated Facts:
Walgreens also offers prescription text alerts, which let consumers receive messages when their prescription is ready to be filled. More than 2 million consumers have subscribed since the service debuted last year more...
46% of mobile consumers are less likely to comparison shop when using a retailer’s mobile app more...
65% of smartphone owners who use their devices to assist in shopping prefer mobile websites, compared to 35% for apps more...
69% of consumers expect a store's online, mobile, and physical locations to offer the same pricing, discounts, and sales more...
"Of the top 100 grossing apps on both iOS and Android in the last week of Q1 [2013], about 40 percent of them used [Facebook's] mobile app install ads. In gaming, travel, e-commerce and financial service industries, the early indicator is that our cost per install is highly competitive" - Facebook COO Sheryl Sandberg more...