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Facts & Stats About:
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Topics
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Companies
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Consumers
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One-third of consumers globally say they prefer larger, economy-sized packages, with North America leading the way with 39% preference of value packs
Nielsen | Shopping and Saving Strategies Around the WorldRelated Facts:
Retailers account for 20% of online ad spending, compared to 13% for financial services companies more...
75% of global consumers say loyalty programs with instant savings and discounts are important to them more...
36% of North American consumers say retailer loyalty reward programs have a major impact on their grocery product choices more...
24% of global consumers say retailer loyalty reward programs have a major impact on their grocery product choices, while 31% say they have no impact more...
47% of online North Americans consumers prefer local brands to global ones, compared to the global average of 40% more...