Facts & Stats About:
64% of female online gamers are married or living with a partner, 22% have never been married, and 14% are divorced, separated, or widowedWomen who play online games are more social, says new study | Gamezebo
66% of U.S. households with kids ages 6-12 that own a Nintendo DS or Sony PSP also have an Apple iOS device more...
50% of U.S. online males 24 and under bought virtual goods in 2011, compared to 15% of females of the same age more...
85% of combined purchases and purchase influences are made by women more...
More than half of U.S. women play some kind of digital game and 36% have played a game in the past 30 days more...
Women in the U.S. have $5 trillion worth of buying power, which accounts for half of the GDP, and also influence 80% of all buying decisions in a home more...