Facts & Stats About:
33% of white women in the U.S. have a smartphone, less than Hispanics (65%), African Americans (61%) and Asians (61%)Nielsen | Women of Tomorrow: U.S. Multicultural Insights
60% of Asians in the U.S. use smartphones, compared to 50% of Hispanics, 48% of African Americans and 39% of Whites more...
67.3% of Asian-American mobile phone subscribers own smartphones, compared to 57.3% for Hispanics, 54.4% of African-Americans, and 44.7% for Caucasians more...
The top spending focus of African American and Hispanic women is paying off debt, compared to general savings for Asians and groceries for caucasians more...
The average African American spends 55 hours per week engaging with media content across all screens, compared to 35 hours for Hispanics, and 27 hours for Asian Americans more...
71% of Daily Deals users are white, 11% are African American, 8% are Hispanic and 5% are Asian more...