Facts & Stats About:
36% of Americans prefer to be able to download their books, magazines and newspapers to digital devices, up from 23% in 2007Deloitte | Accessibility Driving Demand for Content According to Deloitte’s “State of the Media Democracy” Survey
20% of executives say they prefer to get news from print sources, compared to the US average of 10% more...
Globally, more men than women trust branded advertising on websites (69% men vs. 68% women), on TV (63% men vs. 61% women), in newspapers (63% men vs. 60% women), in magazines (61% men vs. 59% women) and on the radio (57% men vs. 56% women) more...
63% of US internet users have used a coupon from a newspaper or magazine more...
71% of students with access to tablets are interested in accessing textbooks on their devices more...
Print media account for 6% of US leisure time, and 23% of advertising spending more...