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During a 30-day period before and after Christmas, 52% of adult cell owners used their phone in a store for help with purchase decisions
The rise of in-store mobile commerce | Pew Research Center's InternetRelated Facts:
38% of US adults in relationships send 11 or more text messages to their partners per day more...
65% of US adults in relationships text their partners during the day more...
18% of consumers consult a shopping list maintained online or on a mobile device while shopping for groceries more...
28% of US tablet owners use their devices while shopping more...
56% of US smartphone owners use their devices while shopping more...