54% of U.K. smartphone users watch TV while engaging with their smartphone

Added: 02/29/2012 from Google Published: 02/29/2012

36% of UK smartphone owners use their devices while watching TV more...

24% of TV viewers in the UK use "second screens" like laptops, tablets, and smartphones while viewing more...

41% of U.K. tablet owners, and 40% of smartphone owners, use their devices while watching TV at least once a day more...

80% of U.K. tablet owners, and 78% of smartphone owners, use their devices while watching TV more...

19.2M smartphone owners in France, Germany, Italy, Spain, and the UK made a purchase via their devices in Q4 2012 more...