Facts & Stats About:
30% of consumers trust company websites, compared to 22% for newspaper ads, and 21% for TV ads more...
28.4% of local restaurant advertising is done by direct mail, compared to 17.2% for network TV, 14.3% for radio, 11.1% for online, and 8.8% for newspapers more...
U.S. TV ad spend reached $72B in 2011, compared to $16B for magazines, $12B for newspapers, $7B for radio, and $6B for the Internet more...
Online news advertising revenue rose by 23% in 2011, compared to 9% for cable TV news, and declines of 5.6% for magazines and 7.6% for newspapers more...
Mobile ads accounted for ~1% of the digital revenue at US newspapers in 2011 more...