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During the 2011 holiday season, the top retail apps and websites combined — Amazon, Best Buy, eBay, Target and Walmart — reached nearly 60% of smartphone owners
A Store in Your Pocket: Retailer Mobile Websites Beat Apps among US Smartphone Owners | Nielsen WireRelated Facts:
49.6M US smartphone owners access Amazon sites on their devices each month, compared to 17.7M for Apple, 16.3M for Wal-Mart, 10M for Target, and 7.2M for Best Buy more...
69% of US adults shopped at Amazon.com over the past 12 months, 55% for Walmart, 49% for Target, and 34% for eBay more...
57% of US adults with annual household incomes of $75,000 or more shopped at Walmart over the past 12 months, compared to 57% for Target, 49% for Best Buy, and 47% for Home Depot more...
16% of U.S. mobile shoppers used the Amazon Price Check app during the 2011 holiday season more...
45% of US adults with annual household incomes of $500,000 or more shopped at Target over the past 12 months, compared to 39% for Walmart, 39% for Home Depot, and 37% for Best Buy more...