Facts & Stats About:
58% of consumers share positive experiences and seek advice from friends and family when they talk about brands on social media more...
24% of US consumers who have liked a brand on Facebook despite having no intention of buying its products did so in order to help a friend more...
85% of fans of brands on Facebook recommend brands to others, compared to 60% of average users more...
65% of Chinese online consumers have lodged a complaint or left a comment about a company on a social media site, compared to 30% worldwide more...
85% of Chinese online consumers regularly use social media to share their experiences with online purchases more...