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USAA leads insurance companies in Net Promoter Score in both the auto (74%) and homeowner (71%) sectorsUSAA, Amazon.com, Costco, Virgin America, Apple, Trader Joe’s & Wegmans, Among the Highest in Customer Loyalty in the 2012 Satmetrix Net Promoter® Benchmark Study
"Each social channel is unique and can deliver different types of benefits to a brand’s marketing efforts" - David Selinger, CEO of RichRelevance more...
58% of US consumers feel favorably toward brands that engage them through music giveaways, sweepstakes and sponsorships more...
74% of music streamers feel favorably toward brands that engage them through music giveaways, sweepstakes and sponsorships more...
57.4% of personal care brand websites attract less than 100,000 visitors per month more...
31% of marketing executives say customer experience and engagement is a joint effort between marketing and sales departments in their organizations more...