Facts & Stats About:
30% of consumers trust company websites, compared to 22% for newspaper ads, and 21% for TV ads more...
71% of Americans with annual household incomes over $100,000 recall having seen an ad on TV in the past month, compared to 72% for all Americans more...
48% of US marketers plan to divert spending on TV to their online brand advertising budgets in 2013 more...
Marketers reallocated an average of 11% of their TV ad budgets to online advertising in Q1 2013 more...
39% of marketers reallocated part of their TV ad budgets to online advertising in Q1 2013 more...