30% of all U.S. tablet time is spent while watching TV

Added: 04/11/2012 from Forrester Research Published: 04/11/2012

40% of US tablet and smartphone users visit social networks while watching TV more...

80% of US tablet and smartphone owners who watch TV use their devices while watching at least several times a month more...

6% of US households which do not watch traditional TV watch content on tablets more...

3% of millennials have watched TV shows on an iPad more...

Americans use an average of 3 screen combinations per day more...