Facts & Stats About:
More than 50% of U.S. online consumers are very concerned about advertisers targeting kids with personalized ads based on data collected while they surf the WebConsumers worried about companies sharing their online data
12% of consumers trust search engine ads more...
81% of parents of online teens are concerned about how much information advertisers can learn about their child’s online behavior more...
66% of both UK and U.S. online consumers feel subjected to excessive digital advertising and promotions more...
17% of consumers trust online brand sponsorship more...
30% of consumers trust company websites, compared to 22% for newspaper ads, and 21% for TV ads more...