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Kroger increased digital coupon events by 33.3% in 2011, compared to 17.2% for Safeway and 3.8% for SupervaluKantar Media Reports Retailer Advertising and FSI Promotion Activity Increased 1.6 Percent and 30.7 Percent in 2011 | Kantar Media
Kroger increased its advertising spending by 8.9% in 2011, compared to decreases of 16.1% for Safeway and 5% for Supervalu more...
47% of mobile consumers want retailers to send coupons to their devices when they are in or near the store more...
51% of consumers who follow a retailer on social media do so to get information on deals and coupons, down from 58% in 2011 more...
Comcast spent $89.7MM on spot radio advertising in Q1 2012, compared to $87.6MM for McDonald's, $59.3MM for Safeway, and $48.5MM for Verizon Wireless more...
Online retailers increased digital coupon events by 40% in 2011 more...