Facts & Stats About:
20% of top-level executives on social media sites use them to promote their businesses, compared to 13% of middle management, and 6% of entry-level workersThe Effectiveness of Professional Social Networking
59% of top-level executives on social media sites use them for networking and keeping in touch with business contacts, compared to 70% of middle management, and 66% of entry-level workers more...
"People who see TV-related tweets are taking action at scale...marketing to an earned audience drives content consumption and tune-in, which in turn drives additional tweets about TV and even larger earned audiences" - FOX Vice President of Analytics Judit Nagy more...
"People play on Facebook at their work, on the bus with their mobile phone, and when they get home, they play on their tablet. They're still at those places with those devices, so I think they'll find other content" - Konami director of digital publishing John Coligan more...
24% of the web's top 10,000 sites have some official Facebook integration, vs 13% for Google+, 10% for Twitter, and 0.6% for LinkedIn more...
Less than 20% of small and medium-sized business websites have a link to a Facebook page, and fewer have links to Twitter and LinkedIn more...