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Facts & Stats About:
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Consumers
Age
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The median age of U.S. social media users is 41
Netpop | Connect: Social Media Madness U.S. 2012 | Netpop ResearchRelated Facts:
An 8.4% increase in Twitter volume by 35-49-year-olds corresponds with a 1% increase in TV ratings for midseason episodes more...
A 14% increase in Twitter volume by 35-49-year-olds corresponds with a 1% increase in TV ratings for premiere episodes more...
45% of internet-connected TV owners aged 18-35 want a Facebook app, compared to 32% for those aged 36-47, and 23% for those 48 and over more...
86% of US internet users aged 18-29 use Facebook, compared to 73% for those aged 30-49, and 57% for 50-64 more...
83% of US internet users aged 18-29 use at least one social media site, compared to 77% for those aged 30-49, and 52% for 50-64 more...