Starbucks has a social media brand index score of 1,000, compared to 926 for Amazon, and 919 for Walt Disney

2011 Social Media Brand Index

Added: 05/05/2012 from Market Strategies Published: 04/20/2012

Starbucks has 30MM Facebook fans worldwide, the most of any restaurant brand more...

Starbucks leads all restaurants with a social media index score of 1,000, compared to 853 for McDonald's, and 770 for KFC more...

Disney leads all media and entertainment companies with a social media index score of 919, compared to 734 for MTV, and 617 for Reuters more...

The most popular brand on Google+ is H&M, followed by Samsung, Pepsi, and Starbucks more...

Fans of brands on Facebook are 11% more likely to continue using the brands than average users more...