Facts & Stats About:
"Of the top 100 grossing apps on both iOS and Android in the last week of Q1 , about 40 percent of them used [Facebook's] mobile app install ads. In gaming, travel, e-commerce and financial service industries, the early indicator is that our cost per install is highly competitive" - Facebook COO Sheryl Sandberg more...
"Our growth is particularly strong from new small and medium-sized marketers, direct response marketers, and app developers" - Facebook COO Sheryl Sandberg more...
Search ads accounted for 46% of all online ad revenue in 2012, compared to 33% for display ads more...
Search ad revenue reached $16.9B in 2012, up 14.5% from 2011 more...
Search, display, mobile, email, and social media advertising will account for 26% of all advertising spending by 2016 more...