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51% of US online adults use laptops while watching TV, and 5% use tablets
The Data Digest: Media CannibalizationRelated Facts:
Americans use an average of 3 screen combinations per day more...
64% of consumers aged 18-49 watch live prime time TV, down from 83% in 2008 more...
40% of US tablet and smartphone users visit social networks while watching TV more...
80% of US tablet and smartphone owners who watch TV use their devices while watching at least several times a month more...
6% of US households which do not watch traditional TV watch content on tablets more...