Facts & Stats About:
The average Facebook post's "halflife" is 2 hours 30 minutes longer after the introduction of Timeline versus beforePosts’ longer lifetime, fans’ bigger engagement: UK Facebook before and after introducing of Timeline - Sotrender Blog - FaceBook Marketing: analyze, optimize, report
73% of retail and consumer goods companies have acquired a customer through Facebook, compared to 33% for banking and financial services companies more...
70% of business-to-consumer marketers have acquired a customer through Facebook more...
"Of the top 100 grossing apps on both iOS and Android in the last week of Q1 , about 40 percent of them used [Facebook's] mobile app install ads. In gaming, travel, e-commerce and financial service industries, the early indicator is that our cost per install is highly competitive" - Facebook COO Sheryl Sandberg more...
"Our growth is particularly strong from new small and medium-sized marketers, direct response marketers, and app developers" - Facebook COO Sheryl Sandberg more...
Retail brand posts on Facebook receive 20% more likes, 29% more comments, and 27% more shares on Thursdays compared to other days of the week more...