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Brazilian social gamers spend an average of $10.29 per month on city building games, up from $8.47 in February 2012
Hardcore social gamers now outspend mainstream gamers 2 to 1 - SuperDataRelated Facts:
Brazilian hardcore social gamers spend an average of $22.36 per month, up from $17.41 in February 2012 more...
Brazilian social gamers spent half as much on city building games in March 2012 than they did in November 2011 more...
86% of Brazilian hardcore social gamers are male, compared to 20% of those who play city building games more...
The average age of Brazilian hardcore social gamers is 27, compared to 35 for those who play city building games more...
"Hardcore social players who play this game multiple times a day every day are pretty much committed to that game. I don't know many people who have a huge affinity for, for example, FarmVille, and also play another game and are just as invested. So I think once you lose that customer, they're gone" - Konami director of digital publishing John Coligan more...