16% of online consumers expect a response within 30 minutes when they ask a question or post a comment on the company's Facebook page, compared to 13% who expect a response within 2 hours

Added: 05/28/2012 from Oracle Published: 03/24/2012

39% of fans of brands on Facebook use social media to research products, compared to 14% of average users more...

51% of Chinese online consumers expect companies to have Facebook pages, compared to 46% worldwide more...

50% of US consumers who have liked a brand on Facebook say the brand's Facebook page is more useful than its website more...

24% of US consumers who have liked a brand on Facebook despite having no intention of buying its products did so in order to help a friend more...

34% of US consumers who have liked a brand on Facebook say promotions are the biggest motivator for doing so more...