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The Middle East and Africa mobile search advertising market reached $124MM in 2011, compared to $44MM for display ads, and $4MM for messaging
Global Mobile Advertising Market Valued at $5.3 Billion (€3.8 Billion) in 2011Related Facts:
Search ads account for 69% of mobile advertising spending in the UK more...
Google accounted for 23.4% of mobile paid-search ad clicks in 2012, up from 14.2% in 2011 more...
Tablets account for 64% of mobile paid search advertising, compared to 36% for smartphones more...
European spending on mobile paid search advertising increased by 10% in Q4 2012 over Q4 2011 more...
The global mobile search advertising market reached $3.3B in 2011, compared to $1.5B for display ads, and $536MM for messaging more...