Facts & Stats About:
The global mobile search advertising market reached $3.3B in 2011, compared to $1.5B for display ads, and $536MM for messagingGlobal Mobile Advertising Market Valued at $5.3 Billion (€3.8 Billion) in 2011
Tablets account for 64% of mobile paid search advertising, compared to 36% for smartphones more...
"Of the top 100 grossing apps on both iOS and Android in the last week of Q1 , about 40 percent of them used [Facebook's] mobile app install ads. In gaming, travel, e-commerce and financial service industries, the early indicator is that our cost per install is highly competitive" - Facebook COO Sheryl Sandberg more...
Search ads account for 69% of mobile advertising spending in the UK more...
Google accounted for 23.4% of mobile paid-search ad clicks in 2012, up from 14.2% in 2011 more...
Worldwide mobile advertising revenue will reach $24.5B in 2013, up from $9.6B in 2012 more...