Facts & Stats About:
"Of the top 100 grossing apps on both iOS and Android in the last week of Q1 , about 40 percent of them used [Facebook's] mobile app install ads. In gaming, travel, e-commerce and financial service industries, the early indicator is that our cost per install is highly competitive" - Facebook COO Sheryl Sandberg more...
51% of teens say the next mobile device they buy is likely to be an iOS device, compared with 22% for Android more...
iOS users play gaming apps for an average of 743.1 minutes per month, compared to 484 for Android more...
85.7% of iOS users play gaming apps, compared to 76% for Android more...
67% of mobile video viewed in the US is watched on Apple devices, compared to 33% for Android more...