Facts & Stats About:
32% of dads who shop say they finish as quickly as possible, buying only what they need, compared to 21% for moms more...
46% of moms who shop plan meals for the coming week, compared to 52% of dads more...
65% of moms who shop make detailed shopping lists, compared to 63% of dads more...
35% of moms say that over the past few years, dads have taken on more of the shopping more...
62% of moms who shop collect coupons or circulars, compared to 56% of dads more...