57% of dads who shop get product information from in-store promotions, compared to 50% for ads

2012 Cone Year of the Dad Tracker

Added: 07/05/2012 from Cone Inc. Published: 06/12/2012

35% of consumers who make a shopping list before shopping for groceries only purchase what is on their lists more...

17% of consumers plan menus for the coming week before shopping for groceries more...

38% of consumers look for coupons before shopping for groceries more...

44% of consumers always make a shopping list before shopping for groceries more...

49% of consumers take inventory of what they need before shopping for groceries more...