Facts & Stats About:
28% of tablet owners engage with social media on their tablets first thing in the morningTablets & Smartphones Generate Strong Ad Engagement, According to IAB Mobile Research
52% of US smartphone or tablet owners have liked a Facebook page specific to an upcoming vacation more...
"People play on Facebook at their work, on the bus with their mobile phone, and when they get home, they play on their tablet. They're still at those places with those devices, so I think they'll find other content" - Konami director of digital publishing John Coligan more...
40% of US tablet and smartphone users visit social networks while watching TV more...
Facebook users who access the site via both mobile devices and desktop computers spend 441 minutes per month on mobile devices, compared to 391 minutes for desktops more...
65% of tablet owners have accessed a social media site on their devices while reading a print publication, compared to 53% for smartphones more...