Facts & Stats About:
47% of US smartphone owners use shopping apps, accessing them an average of 17 times per monthWhich Smartphone Apps do Savvy Shoppers Use Most? | Nielsen Wire
48M shoppers (~20% of the US adult population) will “showroom” during holiday 2012, a 134% increase from 2011 when 20.5M shoppers showroomed more...
28% of smartphone- or tablet-owning adult holiday shoppers plan to shop with their devices on Thanksgiving Day, up from 16% in 2011 more...
45% percent of customers shopping in-store will purchase online for a 2.5% discount; 60% will leave and purchase a product online for a 5% discount more...
66% of US consumers who shop via smartphone use their devices to check prices while in retail showrooms more...
87% of US smartphone and tablet owners use their devices for shopping activities, up 8 points from 2012 more...