Facts & Stats About:
51% of shoppers will research online and then visit the store to purchase during holiday 2012, while 17% will visit a store first and then purchase onlineHoliday Consumer Intentions 2012 | Think with Google
48M shoppers (~20% of the US adult population) will “showroom” during holiday 2012, a 134% increase from 2011 when 20.5M shoppers showroomed more...
59.2% of US shoppers plan to buy gift cards during holiday 2012 more...
28% of smartphone- or tablet-owning adult holiday shoppers plan to shop with their devices on Thanksgiving Day, up from 16% in 2011 more...
48% of holiday 2012 shoppers in the US will use social media more...
23% of holiday 2012 shoppers in the US will spend more online than offline more...