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65% of individuals responsible for social media manage it on top of their other duties; of the 27% who handle social media exclusively, nearly 83% work on teams of 3 or fewerStructuring a Social Media Team Whitepaper | Main
Inbound marketers who prioritize blogging are 13 times more likely to see positive return on investment than those who do not more...
Only 6% of brands' Facebook fans engage with a brand's Facebook content more...
Brands using paid media on Facebook in addition to organic publishing efforts reach an average audience 5.3x larger than using organic efforts alone more...
67% of B2B search marketers use social media channels to boost their SEO efforts more...
B2C marketers use an average of 7 social media platforms, compared to 6 for B2B marketers more...