Facts & Stats About:
65% of individuals responsible for social media manage it on top of their other duties; of the 27% who handle social media exclusively, nearly 83% work on teams of 3 or fewerStructuring a Social Media Team Whitepaper | Main
Only 6% of brands' Facebook fans engage with a brand's Facebook content more...
Brands using paid media on Facebook in addition to organic publishing efforts reach an average audience 5.3x larger than using organic efforts alone more...
81% of marketers would increase spending on digital, mobile, and social channels if they could better track ROI more...
57.9% of national businesses use Facebook pages for local promotions more...
"Each social channel is unique and can deliver different types of benefits to a brand’s marketing efforts" - David Selinger, CEO of RichRelevance more...