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    Cost-per-click for Facebook mobile ads is approximately 30% cheaper than non-mobile ads at $0.42 vs. $0.60 AdParlor Special Report: The State Of Facebook Mobile Advertising  
    Added: 07/25/2012 from AdParlor Published: 07/24/2012
    The average CTR for Facebook mobile ads is 1.32% compared with 0.086% for non-mobile ads AdParlor Special Report: The State Of Facebook Mobile Advertising  
    Added: 07/25/2012 from AdParlor Published: 07/24/2012
    Click-through-rates (CTRs) on Facebook's mobile ads are 13x those of Facebook desktop ads AdParlor Special Report: The State Of Facebook Mobile Advertising  
    Added: 07/25/2012 from AdParlor Published: 07/24/2012