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    • Boston Consulting Group

    1-3 of 3 results

    Published Facts Tagged With:

    53% of millennials interact with brands on social networks, compared to 37% of non-millennials bcg.perspectives - The Millennial Consumer  
    Added: 04/17/2012 from Boston Consulting Group Published: 04/16/2012
    77% of CMOs aren’t sure where best to reach their customers bcg.perspectives - Marketing Capabilities for the Digital Age  
    Added: 02/03/2012 from Boston Consulting Group Published: 01/31/2012
    55% of companies have only minimal or informal metrics to measure the impact and ROI of digital marketing BCG - Press Release - Consumer and Retail Marketers Must Rethink Their Strategies, Organizations, and Capabilities to Succeed in a Digital World  
    Added: 01/31/2012 from Boston Consulting Group Published: 01/31/2012