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    Published Facts Tagged With:

    "The rapid online video growth we’re witnessing in India represents a significant opportunity for both marketers and media companies in India" - comScore India senior director Kedar Gavane Online Video Consumption in India Has Doubled in the Past 2 Years - comScore, Inc  
    Added: 05/14/2013 from comScore Published: 05/07/2013
    The average online video is 5.4 minutes long, compared to 0.4 minutes for the average online video advertisement comScore Releases December 2012 U.S. Online Video Rankings - comScore, Inc  
    Added: 02/03/2013 from comScore Published: 01/14/2013
    "Ad hover / interaction" -- not clicks -- is the metric most highly correlated with conversion for online ad campaigns For Display Ads, Being Seen Matters More than Being Clicked - comScore, Inc  
    Added: 04/29/2012 from comScore Published: 04/24/2012
    Share of choice rises by 35.3% when consumers are exposed to both professional content and user-generated product video comScore Study Finds Professionally-Produced Video Content And User-Generated Product Videos Exhibit Strong Synergy in Driving Sales Effectiveness - comScore, Inc  
    Added: 04/02/2012 from comScore Published: 03/28/2012
    Visitors to CPG brand websites spend 37% more than non-visitors on the brand in retail stores Are Your CPG Brands Maximizing the Return on Your Digital Investment? - comScore, Inc  
    Added: 01/30/2012 from comScore Published: 01/30/2012