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Published Facts
62% of U.S. mobile gamers play social games, compared to 53% for action, 40% for puzzle and 28% for casino-style games
Where People Play
96% of mobile gamers play at home, 83% while waiting for an appointment, 72% while commuting and 64% both at work and out with friends
Where People Play
51% of African American mobile owners discuss movies on mobile social networks
African Americans Movies, & Mobile
24% of Hispanics go to the movies more than 3 times a month, compared to 19% of African Americans, and 15% of the total U.S. population
African Americans Movies, & Mobile
52% of African American moviegoers are employed either full or part time
African Americans Movies, & Mobile
35% of African American moviegoers have annual incomes in excess of $50,000
African Americans Movies, & Mobile
African Americans go to the movies an average of more than twice a month, and account for 195MM trips to the movie theaters annually
African Americans Movies, & Mobile
62% of African American moviegoers see movies they like multiple times, accounting for an additional $513MM in movie studio revenue
African Americans Movies, & Mobile
46% of Mocospace users played more mobile games in December 2011 than 2010, compared to a 26% increase for console games and 23% for PC games
Quarter of women play more than 3 hours of mobile games daily — Tech News and Analysis
27% of women age 30 and over play mobile games more than three hours a day, compared to 19% of men the same age
Quarter of women play more than 3 hours of mobile games daily — Tech News and Analysis
Hispanics comprise 31% of virtual goods purchasers and account for 21% of virtual goods purchases
New Study Reveals Mobile Virtual Goods Purchasing Behavior of Different U.S. Ethnicities Study Conducted on MocoSpace reveals purchase trends of 40,000 Caucasian, African American, Hispanic and Asian-American Gamers
African-Americans comprise 36% of virtual goods purchasers and make 38% of purchases
New Study Reveals Mobile Virtual Goods Purchasing Behavior of Different U.S. Ethnicities Study Conducted on MocoSpace reveals purchase trends of 40,000 Caucasian, African American, Hispanic and Asian-American Gamers
Caucasians comprise 18% of virtual goods purchasers and make 26% of virtual goods purchases
New Study Reveals Mobile Virtual Goods Purchasing Behavior of Different U.S. Ethnicities Study Conducted on MocoSpace reveals purchase trends of 40,000 Caucasian, African American, Hispanic and Asian-American Gamers