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    • 1-7 of 7 results

    Published Facts

    84% of new moms research products online, compared to the national average for women of 78% Women in their Digital Domain | Ogilvy  
    Added: 01/28/2012 from OgilvyOne Published: 01/26/2012
    At least 62% of all women multi-task while consuming any form of media Women in their Digital Domain | Ogilvy  
    Added: 01/28/2012 from OgilvyOne Published: 01/26/2012
    More than half of U.S. women play some kind of digital game and 36% have played a game in the past 30 days Women in their Digital Domain | Ogilvy  
    Added: 01/28/2012 from OgilvyOne Published: 01/26/2012
    Women in the U.S. have $5 trillion worth of buying power, which accounts for half of the GDP, and also influence 80% of all buying decisions in a home Women in their Digital Domain | Ogilvy  
    Added: 01/28/2012 from OgilvyOne Published: 01/26/2012
    85% of Innovators looked at a product in-store and then ordered it online while 71% of innovators looked at a product in-store and then ordered it from a phone while still in the retail environment The New Mobile Shopper – From “Armed to Charmed” | Ogilvy  
    Added: 05/10/2011 from OgilvyOne Published: 04/27/2011
    60% of the top selling children’s apps in app store are for children under 4 iPad, IPod, iKids  
    Added: 03/30/2011 from OgilvyOne Published: 02/16/2011
    See if you can get the report to download (I couldn't). If not, there are some stats here: http://www.ogilvy.com/On-Our-Minds/Articles/July-2010-The-OgilvyOne-Connected-Report.aspx The OgilvyOne Connected Report  
    Added: 07/19/2010 from OgilvyOne Published: 07/19/2010