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81% of parents of online teens are concerned about how much information advertisers can learn about their child’s online behavior
Parents, Teens, and Online Privacy | Pew Research Center's Internet
Online news advertising revenue rose by 23% in 2011, compared to 9% for cable TV news, and declines of 5.6% for magazines and 7.6% for newspapers
Press Alert | State of the Media
By 2015, 20% of U.S. online display advertising expenditures will go to Facebook
Press Alert | State of the Media
Local TV ad revenue fell to 18.1B in 2011, down from 19.4B in 2010 but up from 15.8B in 2009
The State of the News Media 2012
28% of U.S. internet users like targeted ads based on their previous online behavior
Search engines remain popular—and users are more satisfied than ever with the quality of search results—but many are anxious about the collection of personal information by search engines and other websites. | Pew Internet
68% of U.S. internet users dislike targeted ads based on their previous online behavior
Search engines remain popular—and users are more satisfied than ever with the quality of search results—but many are anxious about the collection of personal information by search engines and other websites. | Pew Internet
56% of ads on Time.com are in-house
Who Advertises on News Sites and How Much Those Ads are Targeted