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    Published Facts

    29% of the email that reaches a user’s inbox is newsletters – nearly the same amount as “conversational” email Return Path Email Intelligence Report Q3 2012  
    Added: 11/28/2012 from Return Path Published: 11/27/2012
    Marketing emails account for 70% of “this is spam” complaints Return Path Email Intelligence Report Q3 2012  
    Added: 11/28/2012 from Return Path Published: 11/27/2012
    More than 1 in 4 emails sent by retailers in North America in the second half of 2011 were blocked or flagged as spam RETURN PATH'S GLOBAL EMAIL DELIVERABILITY BENCHMARK REPORT, 2H11  
    Added: 09/04/2012 from Return Path Published: 08/28/2012
    Global email inbox rates in the second half of 2011 were 76.5%, down from 81% in the first half of 2011 RETURN PATH'S GLOBAL EMAIL DELIVERABILITY BENCHMARK REPORT, 2H11  
    Added: 09/04/2012 from Return Path Published: 08/28/2012
    16% of emails are opened on mobile devices Return Path: Email on the Move: The Future of Mobile Messaging  
    Added: 03/30/2012 from Return Path Published: 03/29/2012