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Published Facts
67% of consumers would "like" a page on Facebook for 25% or more in savings
Study Shows Consumers are More Efficient Than Ever Seeking Deals and Reaping Savings
During 2011, 3.5B coupons were redeemed, up 6.1% from 2010, and 34.6% since 2007
NCH Marketing Resource Center
87.7% of all paper and paperless coupons were distributed in 2010 via Free Standing Insert (FSI) formats,
including co-op, solo, and shared mail
NCH Coupon Facts Report, 2011