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39% of those in the US who intend to buy a smartphone in the next 6 months plan to buy an Android phone, vs. 42% for an iPhone
Device Landscapes Shift Ahead of Fall Launches
46% of U.S. consumers use their smartphones to check prices and reviews while shopping at retail stores, up 5% from 2010
Over Half of US Mobile Consumers Use Price Comparison Apps
47% of consumers planning to buy a tablet in the next 6 months say they will purchase an iPad
2012 US Tablet Landscape: An All-Too-Familiar Story
iPads account for 51% of tablets currently owned in the U.S.
2012 US Tablet Landscape: An All-Too-Familiar Story
22% of U.S. consumers intend to buy a tablet in the next 6 months but almost 25% of these future tablet buyers don’t know what brand they will choose
2012 US Tablet Landscape: An All-Too-Familiar Story
70% of U.S. feature phone owners plan to avoid buying a smartphone for at least 2 years
The Smartphone Sensation--and Who's Not Buying It
50% of mobile phone owners in the U.S. owned a feature phone rather than a smartphone as of the end of 2011
The Smartphone Sensation--and Who's Not Buying It