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    45% of internet-connected TV owners aged 18-35 want a Facebook app, compared to 32% for those aged 36-47, and 23% for those 48 and over Harris Poll 48- Smart TVs  
    Added: 03/11/2013 from Harris Interactive Published: 07/19/2012
    86% of US internet users aged 18-29 use Facebook, compared to 73% for those aged 30-49, and 57% for 50-64 PIP_SocialMediaUsers  
    Added: 02/14/2013 from Pew Research Center Published: 02/14/2013
    The average age of Facebook users is 40.5 years of age Report: Social network demographics in 2012  
    Added: 09/05/2012 from Pingdom Published: 09/04/2012
    55% of American adults aged 35 and under use Facebook every day AP-CNBC Poll: Half of Americans say Facebook appeal will fade, IPO shares overpriced | Associated Press GfK Poll  
    Added: 05/16/2012 from GfK Group Published: 05/15/2012
    49% of U.K. consumers aged 40-44 use Facebook at least once a day » Social Media usage still declines with age in the UK  
    Added: 04/11/2012 from VisionCritical Published: 04/11/2012
    50% of U.K. consumers aged 35-39 use Facebook at least once a day » Social Media usage still declines with age in the UK  
    Added: 04/11/2012 from VisionCritical Published: 04/11/2012
    70% of ages U.S. Facebook users 40 and over "like" food brands; 74% of teens "like" movies, music, and TV Social Networking Report - What Can Facebook Do for Me? Benchmarks and Best Practices from Brand Leaders  
    Added: 02/11/2012 from eVOC Insights Published: 01/31/2012
    59% of Facebook users are between the ages of 18 and 44 Social Marketing Playbook  
    Added: 02/01/2012 from 360i Published: 01/29/2012
    75% of US consumers aged 18-44 use Facebook Phase 2 Shopping Habits Report  
    Added: 01/31/2012 from International Council of Shopping Centers Published: 06/24/2010
    More than half of Taiwan's Internet users are over age 40, though 64% of its Facebook users are aged 18-34 SDMA: Hong Kong, Taiwan and Macau | We Are Social Singapore  
    Added: 12/20/2011 from We Are Social Published: 12/20/2011
    Those over 65 are less likely to ‘like’ items on Facebook to stay informed about brands (1%), compared to those ages 18-64 (9% to 13%) Facebook Likes Infographic: Facebook Brand Pages Lag Behind In ‘Likes’ | Crowd Science Blog  
    Added: 12/14/2011 from CrowdScience Published: 11/06/2011
    66% of online adults use social media platforms such as Facebook, Twitter, MySpace or LinkedIn, primarily for connections with family members and friends (both new and old) Why Americans use social media | Pew Research Center's Internet  
    Added: 11/19/2011 from Pew Research Center Published: 11/19/2011
    66% of online adults use social media platforms such as Facebook, Twitter, MySpace or LinkedIn Why Americans Use Social Media - Pew Research Center  
    Added: 11/17/2011 from Pew Research Center Published: 11/15/2011
    36% of adults age 50 and over and 25% 35-49 have never used Facebook 10 Facts about Consumer Behavior on Facebook - Social Media Quickstarter  
    Added: 10/17/2011 from Chadwick Martin Bailey Published: 09/12/2011
    18% of women update their Facebook status at least once per day. Only 11% of men do the same. At the same time, Facebook users over the age of 35 are the least likely to have ever updated their Facebook profile or to update their status more than 1-2 days per week Social networking sites and our lives  
    Added: 06/27/2011 from Pew Research Center Published: 06/16/2011