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    1-19 of 19 results

    40% of millennials are interested in making in-person payments with smartphones, compared to 34% for gen xers, and 18% for boomers Harris Poll 66 - Mobile Payments  
    Added: 02/27/2013 from Harris Interactive Published: 12/11/2012
    86% of US internet users aged 18-29 use Facebook, compared to 73% for those aged 30-49, and 57% for 50-64 PIP_SocialMediaUsers  
    Added: 02/14/2013 from Pew Research Center Published: 02/14/2013
    83% of US internet users aged 18-29 use at least one social media site, compared to 77% for those aged 30-49, and 52% for 50-64 PIP_SocialMediaUsers  
    Added: 02/14/2013 from Pew Research Center Published: 02/14/2013
    66% of tablet owners 25-64 check sports scores on their tablets while watching TV Super Bowl XLVII: How We Watch and Connect Across Screens | Nielsen Wire  
    Added: 02/13/2013 from Nielsen Published: 01/31/2013
    70% of recent immigrants to the U.S. from Japan and South Korea aged 25-64 have at least a bachelor's degree The Rise of Asian Americans | Pew Social  
    Added: 06/29/2012 from Pew Research Center Published: 06/19/2012
    61% of adults ages 25 -64 who have immigrated to the U.S. from Asia in recent years have at least a bachelor’s degree The Rise of Asian Americans | Pew Social  
    Added: 06/29/2012 from Pew Research Center Published: 06/19/2012
    26% of online U.S. consumers aged 18-29 use Twitter, compared to 14% of those 30-49, and 9% of those 50-64 Twitter Use 2012 | Pew Research Center's Internet  
    Added: 05/31/2012 from Pew Research Center Published: 05/31/2012
    88% of those who play pre-installed PC games are aged 25 or older Vintage PC Video Games Still Thrive in World of Apps | Nielsen Wire  
    Added: 05/25/2012 from Nielsen Published: 05/22/2012
    There are 79MM Millennials in the U.S., compared to 76MM Boomers bcg.perspectives - The Millennial Consumer  
    Added: 04/17/2012 from Boston Consulting Group Published: 04/16/2012
    38% of Western European smartphone or tablet owners aged 18-34 watch online video on their devices, compared to 27% of those aged 35-55 Interactive Europe  
    Added: 04/02/2012 from CBS Outdoor Published: 03/29/2012
    64% of Western European smartphone or tablet owners aged 18-34 access social media sites on their devices at least once a week, compared to 48% of those aged 35-55 Interactive Europe  
    Added: 04/02/2012 from CBS Outdoor Published: 03/29/2012
    66% of millennials own smartphones, compared to 53% for generation X, and 28% for boomers The State of Mobile America  
    Added: 03/30/2012 from Pew Research Center Published: 03/12/2012
    Practical decisions drive choice of retailers for 80% of Boomers, compared to 50% of Millennials Brodeur Partners Uncovers Boomer/Gen Y 'Practicality Divide' in Retail  
    Added: 03/14/2012 from Brodeur Partners Published: 03/14/2012
    Sharability of retail experiences is twice as important to Gen Y as to Boomers Brodeur Partners Uncovers Boomer/Gen Y 'Practicality Divide' in Retail  
    Added: 03/14/2012 from Brodeur Partners Published: 03/14/2012
    Sensory appeal and the ability of a retailer to "make me smile" are one-third more important to Gen Y than to Boomers Brodeur Partners Uncovers Boomer/Gen Y 'Practicality Divide' in Retail  
    Added: 03/14/2012 from Brodeur Partners Published: 03/14/2012
    Seniors spent 28% more on online luxury fashion bargain purchases in 2011 than in 2010, compared to 19% for millennials, 12% for gen xers, and 9% for boomers American Express Business Insights Data Show Full-Price Online Luxury Fashion Spending Sizzling as New York Fashion Week Heats Up - Yahoo! Finance  
    Added: 02/24/2012 from American Express Published: 02/10/2012
    52% of Millennials visit social media sites daily, compared to 40% of Gen Xers and 37% of Boomers Identifying the Allure of Social Networking: Traits, Behaviors, and Motivators  
    Added: 02/13/2012 from Integer Group Published: 02/13/2012
    22% of Millennials use social media to find expert opinions on products, versus 7% of Boomers Talking to Strangers: Millennials Trust People over Brands | Bazaarvoice  
    Added: 02/11/2012 from BazaarVoice Published: 01/29/2012
    93% of Millennials ages 18 to 34 are Internet users, compared to only slightly more than 40% of those ages 55+ Next-Generation Strategies for Advertising to Millennials - comScore, Inc  
    Added: 01/24/2012 from comScore Published: 01/24/2012