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    36% of internet-connected TV owners aged 18-35 want an Amazon app, compared to 35% for those aged 36-47, and 30% for those 48 and over Harris Poll 48- Smart TVs  
    Added: 03/11/2013 from Harris Interactive Published: 07/19/2012
    23% of internet-connected TV owners aged 18-35 want a Twitter app, compared to 13% for those aged 36-47, and 12% for those 48 and over Harris Poll 48- Smart TVs  
    Added: 03/11/2013 from Harris Interactive Published: 07/19/2012
    57% of internet-connected TV owners aged 18-35 want a YouTube app, compared to 42% for those aged 36-47, and 29% for those 48 and over Harris Poll 48- Smart TVs  
    Added: 03/11/2013 from Harris Interactive Published: 07/19/2012
    54% of internet-connected TV owners aged 18-35 want a Netflix app, compared to 48% for those aged 36-47, and 37% for those 48 and over Harris Poll 48- Smart TVs  
    Added: 03/11/2013 from Harris Interactive Published: 07/19/2012
    45% of internet-connected TV owners aged 18-35 want a Facebook app, compared to 32% for those aged 36-47, and 23% for those 48 and over Harris Poll 48- Smart TVs  
    Added: 03/11/2013 from Harris Interactive Published: 07/19/2012
    TV-only schedules for non-consumer-packaged goods ads reach 48% of the 18 and over demographic Digital Video and TV Advertising Viewing Budget Share Shift and Effectiveness  
    Added: 03/06/2013 from IAB Published: 02/27/2013
    TV-only schedules for consumer-packaged goods ads reach 61% of the 18 and over demographic Digital Video and TV Advertising Viewing Budget Share Shift and Effectiveness  
    Added: 03/06/2013 from IAB Published: 02/27/2013
    Moving 15% of TV marketing spending to digital ads can increase a brand's reach by 6% in the 18 and over demographic Digital Video and TV Advertising Viewing Budget Share Shift and Effectiveness  
    Added: 03/06/2013 from IAB Published: 02/27/2013
    Moving 15% of TV marketing spending to digital ads can increase the reach of consumer-packaged goods by 3% in the 18 and over demographic Digital Video and TV Advertising Viewing Budget Share Shift and Effectiveness  
    Added: 03/06/2013 from IAB Published: 02/27/2013
    Consumers aged 65 and over spend 69% of their TV viewing time in a shared space Basement? Garage? American Teens Will Watch, and Play, Just About Anywhere | Nielsen Wire  
    Added: 05/27/2012 from Nielsen Published: 05/17/2012
    70% of ages U.S. Facebook users 40 and over "like" food brands; 74% of teens "like" movies, music, and TV Social Networking Report - What Can Facebook Do for Me? Benchmarks and Best Practices from Brand Leaders  
    Added: 02/11/2012 from eVOC Insights Published: 01/31/2012