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    $3 is the average price at which app gamers feel an app game purchase or a free-to-paid app upgrade is a good value Close To One Quarter Of App Gamers Only Play On Mobile Devices – NPD  
    Added: 11/05/2012 from NPD Group Published: 11/11/2012
    Close to 30% of app gamers have made either an in-app game purchase or have upgraded from a free app to a paid version Close To One Quarter Of App Gamers Only Play On Mobile Devices – NPD  
    Added: 11/05/2012 from NPD Group Published: 11/11/2012
    Paid apps account for 23% of tablet apps downloaded in the US in the last 12 months A Portrait of Today’s Tablet User Wave II  
    Added: 06/21/2012 from Online Publishers Association Published: 06/20/2012
    42% of users pay for products/services after experiencing them Consumer Adoption of Freemium Products and Services  
    Added: 05/20/2012 from iYogi Published: 05/16/2012
    Consumable items represent 68% of all in-app purchases in freemium games and durable items represent 30% Freemium Mobile Gamers Spend Most Money on Items They Don’t Keep  
    Added: 10/27/2011 from Published: 08/17/2011
    Consumers spend an average of $14 per transaction when making in-app purchases in freemium games Freemium Mobile Gamers Spend Most Money on Items They Don’t Keep  
    Added: 10/27/2011 from Published: 08/17/2011
    65% of all revenue generated among the top 100 games in the App Store now comes from freemium games Freemium Mobile Gamers Spend Most Money on Items They Don’t Keep  
    Added: 10/27/2011 from Published: 08/17/2011
    Freemium games lead all apps with 65% of revenue Mobile Freemium Games: Women Thrifty, Men Binge  
    Added: 10/17/2011 from Flurry Published: 09/16/2011
    29% of the revenue of the most successful applications in the UK is generated solely by free applications that monetize using in-app purchases Distimo and MEF Publish European App Store Market Report  
    Added: 07/14/2011 from Distimo Published: 03/24/2011