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"What we're seeing is that being a gamer is like being a culture in itself. In many ways we are more similar as gamers than we are different as real cultures" - Riot Games lead designer of social systems Jeffrey Lin Riot: Don't ban your players, reform them | GamesIndustry International
70% of U.S. online gamers who have not purchased virtual goods say they might be willing to do so Virtual Goods Spending Topped $2 Billion In U.S. In 2011 | Frank N. Magid Associates, Inc.