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Facts Tagged With Behavior
1-20 of 195 results
US consumers spent an average of 26 minutes per day watching time-shifted TV in Q1 2013, up from 16 minutes in Q1 2009
The Fast and the Curious: On-The-Go Consumers Drive Content and Connectivity
Consumers in Los Angeles watch an average of 3 hours 39 minutes of live TV per day, compared to 42 minutes for time-shifted programming, and 3 minutes for streaming
Local Flavor: How Our Media Appetite Varies By Market
Consumers in Miami watch an average of 4 hours 7 minutes of live TV per day, compared to 24 minutes for time-shifted programming, and 4 minutes for streaming
Local Flavor: How Our Media Appetite Varies By Market
Consumers in Boston watch an average of 4 hours 35 minutes of live TV per day, compared to 38 minutes for time-shifted programming, and 3 minutes for streaming
Local Flavor: How Our Media Appetite Varies By Market
Consumers in Philadelphia watch an average of 5 hours 18 minutes of live TV per day, compared to 33 minutes for time-shifted programming, and 2 minutes for streaming
Local Flavor: How Our Media Appetite Varies By Market
Consumers in Pittsburgh watch an average of 5 hours 28 minutes of live TV per day, compared to 39 minutes for time-shifted programming, and 4 minutes for streaming
Local Flavor: How Our Media Appetite Varies By Market
Consumers in Baltimore watch an average of 5 hours 19 minutes of live TV per day, compared to 32 minutes for time-shifted programming, and 3 minutes for streaming
Local Flavor: How Our Media Appetite Varies By Market
Consumers in New York City watch an average of 4 hours 45 minutes of live TV per day, compared to 37 minutes for time-shifted programming, and 6 minutes for streaming
Local Flavor: How Our Media Appetite Varies By Market
Consumers in Saint Louis watch an average of 5 hours 23 minutes of live TV per day, compared to 55 minutes for time-shifted programming, and 4 minutes for streaming
Local Flavor: How Our Media Appetite Varies By Market
Western Europeans aged 15-54 who access the internet spend an average of 11.9 hours per week online, compared with 11.5 hours watching TV
Power Your Brand Ecosystem With Social Media
27% of US consumers who watch original professional digital video programming do so on internet-connected TVs
45 Million Viewers Per Month Watch Original Professional Digital Video Programming, According to New IAB Research
US consumers spend an average of 3.9 hours per day watching TV, compared to 3.8 hours for using the internet
Media Use Benchmark, 2013
Consumers with annual household incomes of $100,000 or more watch an average of 3.4 hours of TV per day
Media Use Benchmark, 2013
56% of light TV viewers watch video on demand content
VOD and TV are 'friends with benefits' | IAB UK
64% of consumers aged 18-49 watch live prime time TV, down from 83% in 2008
IAB Presentation_FINAL.ppt - IAB_2012_Digital_Ad_Growth_Mobile_and_Video_Lead_the_Way.pdf
US consumers aged 18-24 watch an average of 111 hours 20 minutes of TV per month
The Teen Transition: Adolescents of Today, Adults of Tomorrow
Homes where the head of household has 4 or more years of college watch an average of 1 hour and 43 minutes of TV during prime time, compared to 1 hour and 52 minutes for the average household
What a Difference the Day(PART) Makes
Homes where the head of household has 4 or more years of college watch an average of 1 hour and 7 minutes of TV during the daytime, compared to 1 hour and 38 minutes for the average household
What a Difference the Day(PART) Makes