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    • Facts Tagged With Boomers

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    1-11 of 11 results

    60% of online millennial women subscribe to YouTube channels that reflect specific interests, compared to 40% for boomers What Women Watch  
    Added: 02/04/2013 from Total Beauty Media Group Published: 01/23/2013
    26% of online U.S. consumers aged 18-29 use Twitter, compared to 14% of those 30-49, and 9% of those 50-64 Twitter Use 2012 | Pew Research Center's Internet  
    Added: 05/31/2012 from Pew Research Center Published: 05/31/2012
    88% of those who play pre-installed PC games are aged 25 or older Vintage PC Video Games Still Thrive in World of Apps | Nielsen Wire  
    Added: 05/25/2012 from Nielsen Published: 05/22/2012
    There are 79MM Millennials in the U.S., compared to 76MM Boomers bcg.perspectives - The Millennial Consumer  
    Added: 04/17/2012 from Boston Consulting Group Published: 04/16/2012
    66% of millennials own smartphones, compared to 53% for generation X, and 28% for boomers The State of Mobile America  
    Added: 03/30/2012 from Pew Research Center Published: 03/12/2012
    Practical decisions drive choice of retailers for 80% of Boomers, compared to 50% of Millennials Brodeur Partners Uncovers Boomer/Gen Y 'Practicality Divide' in Retail  
    Added: 03/14/2012 from Brodeur Partners Published: 03/14/2012
    Sharability of retail experiences is twice as important to Gen Y as to Boomers Brodeur Partners Uncovers Boomer/Gen Y 'Practicality Divide' in Retail  
    Added: 03/14/2012 from Brodeur Partners Published: 03/14/2012
    Sensory appeal and the ability of a retailer to "make me smile" are one-third more important to Gen Y than to Boomers Brodeur Partners Uncovers Boomer/Gen Y 'Practicality Divide' in Retail  
    Added: 03/14/2012 from Brodeur Partners Published: 03/14/2012
    Seniors spent 28% more on online luxury fashion bargain purchases in 2011 than in 2010, compared to 19% for millennials, 12% for gen xers, and 9% for boomers American Express Business Insights Data Show Full-Price Online Luxury Fashion Spending Sizzling as New York Fashion Week Heats Up - Yahoo! Finance  
    Added: 02/24/2012 from American Express Published: 02/10/2012
    52% of Millennials visit social media sites daily, compared to 40% of Gen Xers and 37% of Boomers Identifying the Allure of Social Networking: Traits, Behaviors, and Motivators  
    Added: 02/13/2012 from Integer Group Published: 02/13/2012
    22% of Millennials use social media to find expert opinions on products, versus 7% of Boomers Talking to Strangers: Millennials Trust People over Brands | Bazaarvoice  
    Added: 02/11/2012 from BazaarVoice Published: 01/29/2012